Discover U'Wine

As both a wine merchant and a cellar agent, since 2015 we have developed a unique model based on our ability to source the great wines of tomorrow and obtain allocations from the 1% of the world's finest terroirs.
In practical terms? We buy for you at the best possible price, mainly En-Primeurs and Allocations, directly from the wine estates. We can store securely the wines for you in Bordeaux under optimum conditions. When the wines reach their peak, we can deliver them to you at your convenience for tasting, or you can choose to resell part of them to finance your next purchases. In this case, we offer the selected wines to connoisseurs of grands crus, who can benefit from ready-to-drink vintages and bottles of guaranteed origin, preserved in the best possible conditions with little transport and therefore minimal risk of deterioration.
Our head office, based in Bordeaux and with a subsidiary in Shanghai, currently employs 30 people who are committed to sharing their love of fine wines with you through tailor-made experiences (tastings, visits to estates, etc.), personalised recommendations and the provision of services designed to make your life easier.
Key figures (June 2025)
The key steps
2014-07-01
The U'wine mandate offer
Registered by the AMF as an intermediary in miscellaneous goods. This is a first in France in terms of regulation of alternative investments and a security for clients.
2016-06-01
Launch of the U'Wine Grands Crus (UWGC) financial securities offer with ISF reduction
A first private bank refers the offer.
2017-12-01
First allocations in Burgundy
Our catalogue is growing.
2019-01-01
New step for U'Wine Grands Crus (UWGC)
AMF visa obtained for our private equity offering.
2020-01-01
Establishment of our subsidiary in Shanghai
Part of the team goes on an adventure.
2021-09-30
A new level
11 M€ turnover.
1st connected bottles (NFC chips) industrialised.2022-12-01
Creation of the Mandate offer - Cave Conso
To meet your needs even better.
2023-04-01
Launch of the e-commerce website
2023-07-16
AMF registration of the Cave Conso offer
2024-01-01
First allocations in Alsace
For exceptional white wines to discover
2024-09-01
Allocations section
Launch of a dedicated space for direct allocations from the world's leading estates
2025-02-01
BIOME wines
A new range of wines built on a fair, structural margin maintained across the entire value chain through NFC traceability
2025-05-12
U'Weini
Launch of our own disruptive label, the first embodiment of the BIOME philosophy, designed for the wine lovers of tomorrow
2025-10-01
Limited stocks section
Last bottles of selected references, available while stocks last.
2026-05-01
Launch of the Cave Liberté mandate
A new management mandate giving our members full flexibility to shape their cellar as they wish.
2026-05-15
2,000 new references added
New gems to discover
