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🚴🍷 The real Tour de France… is in your glass!

  • Fri, Jul 18, 2025 at 10:21
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What if, this summer, we followed the peloton in a much more… hedonistic way? 😌 Forget the spandex and the carbon frame. No need to sweat it out on the cols — this Tour only asks you to lift your glass and enjoy the ride.

Because the most beautiful jersey… might not be yellow, green, or even polka-dotted.
The most beautiful jersey is the one shimmering in your glass. 🍷😉

🚩 Stage 1: Hermitage (Rhône Valley)

We hit the slopes with this legendary climb where power and nobility sprint to the finish. Hermitage is a wine that fills your legs… and your taste buds. Intense, bold, majestic — made for true flavor climbers.

🚩 Stage 2: Puligny-Montrachet (Burgundy)

Time to change gears. Here, it’s all about precision and purity. A white wine of rare elegance, taut and mineral, slicing through the course like a solo breakaway on the road to Dijon. Sip it slowly — this is no sprint.

🚩 Stage 3: Pessac-Léognan (Bordeaux)

For the grand finale, we head to Bordeaux. Balance and legend reign here. Deep, noble reds worthy of the podium. Raise your glass at the finish line — you’ve earned it.

👉 Are you more of a Hermitage climber, a Puligny time-trialist, or a Pessac all-rounder?
Tell us: which appellation wins your yellow jersey? 👇

Because sometimes, the best Tour is the one you ride… without leaving the table.

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